Crafting a Dynamic Padel Brand

Brand identity creation for a padel school situated in Madrid, Spain. The brand name is derived from the initials of the investors, while the color scheme is inspired by the vibrant hues associated with the sport. Our comprehensive approach included the development of a brand book, cafeteria menu, stationery, signs featuring the logo, social media assets, website design, and pricing structures. In my role, I provided art direction, conceptualization, and design for this project in 2016.